Web Designing

Our design involves the structure of the website including the information architecture navigation schemes and naming conventions, the layout or the pages wire frames or page schematics are created to show consistent placement of items including functional features, and the conceptual design with branding. Our websites begin with a clear strategy so that it is apparent what they are trying to achieve. The strategy then enables the design to fulfill defined goals.

Web design process:

Planning

Our key objectives:

. Find out who the client is and what they do
. Who their target market/user is
. Who their competition is
. What deliverables they want from me
. Timeframe and budget

Research & Ideas:

Current site

We start by going through the current website and list things that can be improved.Various issues raised for NGD include non-semantic markup, no defensive design, markup was invalid, poor Google ranking for keywords, no signup enticement, overload of available sign up options and several usability issues.

Competitors sites

The next stage is to analyze competitor websites; what is good or bad about them. We take on board what is good and eliminate what is bad, then there's a better chance of coming up with a successful solution.

Wireframes

We start by sketching wireframes and then move onto Illustrator to produce more professional looking wireframes that We can pass onto the client and depending on the project We could produce 1, 2 or 3 wireframes. For NGD We only produce 1 that was the homepage as this is the most important page while we kept the other pages (pricing, info pages etc.) as paper sketches.

Implementation

All good to go, the front end development process starts and Weproduce templates for:

. Homepage
. About Us
. Pricing
. Sign Up